Forward Thinking is a marketing company that helps clients spend their promotional dollars more effectively. Our client list includes small business, big business, non-profits, individuals and municipalities. In some cases, we are retained for a specific project. In other cases, we assume the role of being the marketing department of a business. We have clients that are totally hands-on, and we have clients that would rather just sign-off on the finished product. Regardless of the combination, it’s all part of what we do.

Jennifer Layman, President

Jennifer launched Forward Thinking in May 2006.

Born and raised in Petawawa, Jennifer graduated from the Mass Communications program at Campbell University in North Carolina and has since worked more than 12 years in the advertising, media and public relations. In addition to her communications experience, Jennifer also worked as a researcher for a civil litigation law firm in Windsor, Ontario.

Since opening Forward Thinking, Jennifer has worked on a number of projects for local, regional, national and international companies.

Jennifer has also held golf professional status since 1998. She had a 10-year career with the Canadian PGA, including attaining Class A status.

In addition to her university education, Jennifer is a practitioner of Neuro-Linguistic Programming (NLP) and holds a diploma in Sport Psychology for Peak Performance.